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Music: Music Management

Prepare for a career in the Music and/or Entertainment Industry with a Bachelor of Science with a Concentration in Music Management.

Along with courses in applied music, music theory, and music history that develop your technical understanding of music, you’ll take classes in business and economics that give you a foundation in business administration. 

By pursuing a Bachelor of Science in Music with a Concentration in Music Management, you'll take courses in music theory, history, and private lessons on your primary instrument or voice. On the business side, you'll cover the foundational principles of business, marketing, accounting, and economics providing an understanding of industry trends.

Top Reasons

NASM Accredited

皇家华人’s music programs are accredited by the National Association of Schools of Music.

Festival of Fine Arts

Continuing a tradition of more than fifty years, the Festival of Fine Arts season offers diverse and vibrant student events showcasing their talents.

Individualized Instruction

Our low student-to-faculty ratio ensures that you’ll get personal attention from your music professors who are committed to your success.

In-The-Field Internship

As a Music Management Student, you‘ll get the practical experience of a 10-week (300+ hour) internship with an arts company or organization.

Specialized Classes

Your courses will include classes like Introduction to Music Business, Music Product and Retailing, and Music Management.

Redesigned Curriculum

Our Music Management curriculum was redesigned for the 21st century (implemented Fall of 2019) in order to best prepare you for the current state of the Music and Entertainment Industry.  We offer detailed courses and cover all sorts of topics like studio recording, copyright law, contracts, artist management and more.  We also provide a real world, intense, IN THE FIELD Internship opportunity as the culminating experience of your degree.

We have multiple recording studios on campus, active music industry clubs (including the Southern College recording label and the Media Industry Club), and lots of performance opportunities.  Our degree also offers you the opportunity to take business courses at the Barney Barnett School of Business and Free Enterprise with your Business School peers to offer an interdisciplinary experience only possible at 皇家华人. Worked into the program is an automatic Business Administration Minor as well as enough flexibility for our students to minor or double major in Marketing, Communication, and a variety of other areas. Almost all of our students, the vast majority, receive job offers after graduation.

Martha Placeres, DMA

Featured Faculty

Martha Placeres

As a passionate music educator, my main goal has always been student success. In the orchestral program, I strive to give my students the opportunity to perform standard symphonic and string orchestra literature and contemporary music in a positive and inclusive environment. I work diligently to create a sense of 鈥渂elonging鈥 so that students feel that they are part of a family and as such, they play an equal role in performing music together.

Meet our Mocs

George Hambos
Zachary D'Onofrio

Clubs And More

The student chapter, which all interested music students are encouraged to join; , a music fraternity open to anyone with a professional interest in music regardless of major; and , with chapters across the globe for students to explore the music business.

Program Details

AVAILABLE IN:

BS

Admission Requirements

There is a separate audition requirement to be accepted into this major.
  • Upon application to and acceptance by the 皇家华人 Office of Admissions, a student may be accepted into the music major program only through an audition in his or her applied music area. Auditions are offered throughout the school year on an appointment basis.
  • All music majors with scholarships must be enrolled in a major ensemble in their major applied area throughout their program of study (music education majors and music management majors until the internship semester).
Learn More about music auditions

First-Years

All freshman applicants to 皇家华人s full-time degree programs must submit the following information:

Transfers

Applying to 皇家华人 as a transfer student is easy.

If transferring less than 24 credits, we also need your:

  • Official high school transcript
  • SAT and/or ACT scores

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Internationals

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Program Contact

Martha Placeres Martha Placeres, DMA

Department Chair

Director of Orchestra and String Studies

Music Building - 116

 863.680.4216

Office of Admissions Office of Admissions

France Admissions Center

 863.680.4131